# Story and Aira Collaborate to Tokenize “Peaches” and Other High-Quality IP on Blockchain
Story (STORY) has announced a collaboration with Aira (Aira) to launch “Aria Premiere,” a platform to tokenize high-quality intellectual properties (IP), including the global hit song “Peaches,” on the blockchain. The launch will take place on the StakeStone re-staking platform, with a total deposit cap of $7 million.
Story, a blockchain for programmable IP, focuses on enabling the utilization of real-world intellectual properties on-chain. Aira aims to build an RWIP (Real World IP) ecosystem by combining traditional real-world assets (RWA) with IP. The launch of Aria Premiere marks the first step in this initiative.
# “Peaches” by Justin Bieber Leads Initial IP Offering
The inaugural IP for Aria Premiere is Justin Bieber’s “Peaches,” which has garnered over 2.5 billion streams worldwide. The song has achieved quadruple platinum status in the U.S. and received nominations for four Grammy Awards, highlighting its significant artistic and commercial value. Aira plans to tokenize a portion of the publishing rights and royalties of “Peaches,” along with over 50 upcoming music assets spanning various genres.
# 8-9% Projected Yield; Expansion of IP RWA Market
Aira anticipates that the tokenized assets will initially yield 8-9% in royalty revenue annually, stabilizing to around 4-5% over the next three to five years. The company highlighted the potential for long-term value appreciation, given that the portfolio includes music assets that have yet to generate substantial royalties, particularly those released in 2024.
The launch of Aria Premiere has attracted considerable attention as it expands the scope of the RWA field beyond traditional assets such as government bonds, real estate, and commodities to include IP. Industry experts suggest that tokenizing the estimated $61 trillion IP market on the blockchain could significantly enhance the synergy between traditional finance and cryptocurrencies.
Story Protocol emphasized the collaboration via its official X (formerly Twitter) account, stating, “By bringing major music IP like Justin Bieber’s ‘Peaches’ on-chain, we aim to promote the fluidity of intellectual properties.”
# $7 Million Deposit with Multidimensional Rewards
Aria Premiere’s launch on StakeStone will involve $7 million in deposits, supported actively by both Story Protocol and Aira, providing multidimensional rewards to participants.
StakeStone, a re-staking platform, enables users to deposit stablecoins (USDC, USDT) and earn rewards. Participants in Aria Premiere can expect to receive not only Aira Protocol’s governance token ($RWIP) but also additional rewards offered by Story Protocol and StakeStone.
By adhering to these strategies, Story and Aira are paving the way for innovative developments in the tokenization of intellectual properties, potentially transforming the landscape of the financial and entertainment industries.